Close your eyes for a moment & think about the smell of your mother’s saree when she hugged you as a child — the faint mix of detergent, warm skin, and so much love Or the scent of your favourite childhood toy, slightly worn out but comforting , scent of fragrant gajra’s made from Mogra’s (Jasmine) & Jai, Jui (different species of Jasmine ) flowers.
Scent has a direct line to our Limbic system, the part of the brain that controls memory, mood, and emotion. That’s why the smell of rain on dry earth can instantly make you feel nostalgic, or your pet runs to you even before seeing you — they’ve recognised your scent.
1. The Science
- 75% of our emotions are influenced by smell, more than any other sense.
- Scent can trigger a memory within 0.2 seconds, faster than sight or touch
- Pleasant scents increase serotonin, the “happiness” chemical in the brain.
2. Mood Shifts Through Scent:
Need Energy & Focus
- Best Scents: Citrus, Lemongrass
- Stat: Citrus scents boost alertness & positivity by 50% (Takaso Lab)
- Use: Aroma diffuser for Home , Office or Study
Want Calm & Comfort
- Best Scents: Lavender, Sandalwood
- Stat: Lavender lowers heart rate by 5% (Wheeling Jesuit University)
- Use: Aroma Diffuser in Bedroom or Scented Candle
Seeking Joy & Warmth
- Best Scents: Tropical & Fruity Blends
- Stat: Boost serotonin for happier moods
- Use: Reed diffusers or scented candles set in living room
Need Confidence & Presence
- Best Scents: Musk, Patchouli, Amber
- Stat: Woody aromas increase dwell time by 20% & sales by 45% (Scent Marketing Institute)
- Use: Commercial Aroma Diffusers in Retail stores , Hotel Reception or Lobby.
3. Beyond Your Living Room
Mood-enhancing scent isn’t just for indoors. Car diffusers , Vent clips keep daily commutes = fresh, energising commutes.
Our relationship with scent is personal, intimate, and timeless. The fragrance in a room isn’t just an accessory — it’s a storyteller, a comforter, a silent mood-shaper.
Next time you feel low; take a deep breath of something you love. Your brain will thank you.
At The Aroma Aisle, we’ve crafted a collection of 100% pure Indian essential oils that do more than scent a space — they transform it.Each oil is designed for specific moods and moments.
If your space smells right, your mood follows.”
#FragranceRedefined #MoodByScent